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  • The Getting Attention blog is a source of ideas, tactics, and tips for nonprofit communicators focused on helping their organizations succeed through effective marketing.

About the Author

  • Nonprofit marketing expert Nancy E. Schwartz is the primary author of the Getting Attention blog and e-newsletter. Nancy also founded and runs Nancy Schwartz & Company, providing results-driven marketing and communications services to nonprofit organization and foundation clients. Specialties include communications planning, message development, online communications innovations (she stays way ahead of the curve to put these tools to work for clients asap), and developing revenue streams for nonprofits.

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What are the Top 3 "To Dos" on Your 2008 Nonprofit Marketing Agenda?

Carnival Like most of you, I'm sure, I'm busy listing my priorities for 2008. And wondering what's at the top of your list. Where should more experimentation into social marketing fall? How about direct mail? Are you cutting back?

The timing is great. I'm hosting the always-provocative Carnival of Nonprofit Consultants here next Monday, and will cast a wide net on this question to the thoughtful and imaginative bloggers who participate.

So bloggers of the nonprofit world, what are the top 3 "to dos" leading your 2008 nonprofit marketing agenda? If you write a blog post this week that fits, please send the permalink to me by Friday COB, November 30th at npc.carnival AT yahoo.com or via the Blog Carnival form.

P.S. If you're daunted by the specter of marketing planning, break it down into more palatable 90-day chunks. Learn how here:
How to Do Grand Plan Marketing 90 Days at a Time (Case Study)

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