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  • The Getting Attention blog is a source of ideas, tactics, and tips for nonprofit communicators focused on helping their organizations succeed through effective marketing.

About the Author

  • Nonprofit marketing expert Nancy E. Schwartz is the primary author of the Getting Attention blog and e-newsletter. Nancy also founded and runs Nancy Schwartz & Company, providing results-driven marketing and communications services to nonprofit organization and foundation clients. Specialties include communications planning, message development, online communications innovations (she stays way ahead of the curve to put these tools to work for clients asap), and developing revenue streams for nonprofits.

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Vote and Learn in the First-Ever Nonprofit Tagline Award Competition

Vote Want to learn how to strengthen your nonprofit's tagline, or craft a powerful one if there's none in use?

Then place your vote now for the 2008 Getting Attention Nonprofit Tagline Awards.

The 56 tagline finalists have been carefully culled from more than 1,000 taglines submitted to the Getting Attention Tagline Survey. The organizations behind the taglines have done a fantastic job in putting eight words or less to work to build their brands.

Now it's your turn to select the best.

More than 1,500 of your peers have voted already. Here's what a few of them have to say:

  • “I loved being able to see all these approaches, the contrast is stark between what works (communicates, evokes my interest) for me, and what doesn't.”
  • “Great examples of the struggle to create taglines with meaning.”
  • “By voting, I learned how to make our tagline better.”
  • “Fascinating survey... while completing it there were so many factors that were influencing my choices. Upbeat? Positive? Short & pithy? Too many words? Starting with a negative?"
  • "Mostly I reacted with my gut. Did it clearly tell me the story? Did it make me want to know more? Did it move me to action?”

VOTE TODAY; it'll take you 7 minutes or less. Polls close Friday, June 20th.

Strengthen your tagline with the Getting Attention Nonprofit Tagline Report. You'll get a free copy (due in July), when you subscribe to the Getting Attention e-newsletter (featuring in-depth articles and case studies on nonprofit marketing).

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Comments

You've done a great job at promoting this contest: I must have seen it on a dozen different blogs out there. I look forward to seeing the final results!

Jeremy Gregg, Editor
The Raiser's Razor
http://theraiser.blogspot.com/

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